The Aggressive Marketing Campaign Begins...

With the first round of the contest closing in a little over 2 weeks, Mike and I thought it would be a good idea to start getting the word about the Carlsberg Big Wedding Bash contest out there, in hopes we could score some more votes.

Mike's been working out lately by lifting cases of Carlsberg and decided he wanted to show off his new bod in hopes of gaining some support and to spread the word that pumping cases of Carlsberg gets you gets you in better shape than pumping weights.

 Another strategy of ours was to hit bus shelters in Toronto. Why you ask? Well with the days being as hot as they have been we thought that people waiting at the bus stop would get thirsty. And what quenches thirst better than anything? A crisp, cool refreshing Carlsberg! We've cleverly disguised our bus shelter billboard as an ad to vote for us in the contest, but there is subtle subliminal messaging.
We targeted bus shelters that are located outside of beer and liquor stores so that when their bus is late, they can run in and grab a case!

Finally our last ad is just blatant self promotion, what can we say... we arn't above that.